Negotiation takes place every day but it is NOT easy to do well! Every negotiation is different, but the basic elements do not change. The principles of negotiation can be used with one issue or several, and with one person or more. However, at The Maher Group, we believe that knowledge of human behavior is essential to becoming an effective negotiator. Anticipating and satisfying needs, understanding assumptions, and the art of expanding possibilities are the keys to the “Win-Win” negotiation process.
The Maher Group uses three real time targets/customers/opportunities as the basis for all exercises, ensuring that the content is ‘real time’ and relevant to current pursuits and negotiation situations. These may be external (customer) scenarios or internal (organizational) scenarios. The walk away is three completely developed negotiation strategies designed to be utilized immediately following the class.